StumbleUpon closing down, founder introduces ‘Mix’ as a replacement option

RIP...

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Finally the day is here. StumbleUpon is closing down soon. The company CEO and co-founder Mr Garrett Camp has confirmed the rumors about the shut down of the social media platform and its associated apps and services. In a Medium post, he announced that they will shut down the StumbleUpon soon to focus more on their new platform named as Mix. He encourages all users of StumbleUpon to start using Mix as their curated content hosting platform. He also mentioned that they will initiate the process of migrating all accounts of StumbleUpon to Mix.

The official announcement reads: “After careful consideration, we’ve made the decision to focus fully on building Mix and transition StumbleUpon accounts into Mix.com over the next couple months. We have built Mix to work on every browser and smartphone, to make the transition as smooth as possible. With a few clicks, you can register and import your SU favorites, interests and tags — creating Mix Collections that are easily shared with friends”.

Along with the announcement, he confirmed that during the content discovery service’s sixteen years of operation it has served in excess of 40 million users, resulting in more than 60 billion “stumbles.” It is a really huge achievement for the company and its loyal users. StumbleUpon always had a positive image in the minds of older generation internet savvy. With the modern tools and platforms, everyone started to adopt new services and facilities to view and host their contents. However, it all started with the simplicity packed style of the StumbleUpon and its operation.

Image source: mix.com

“Creating StumbleUpon has been an amazing experience. It was the first project I worked on back in college in 2002. I have personally clicked the stumble button hundreds of thousands of times and learned a lot in the process. But it’s now time to focus on the future, and create the next discovery platform that will uncover hidden gems we would never think to search for.” – he said.

Source Medium