At GDC 2017, Google announced many things about the upcoming changes in the Google Play store. One of the most famous announcement was about the upcoming new algorithm change. According to Google, the upcoming algorithm update will help developers to build good games and to reach a good audience quickly. Just after that, Google hinted about a new feature named as ‘Playables.’
The new feature Playable will help developers to advertise their games in the Play store as ads. The beautiful part of this feature is that it lets you try paid Games before purchasing the full version. Yes, you can play it live on Play Store before buying. But, the new feature is for high-quality developers only. That means you can’t access all games in this way.
Sissie Hsiao, Director of Product Management for Mobile Advertising said: “The new feature will be useful for both developers as well as users who can put their money only after trying it.” He also announced that the Playables would start rolling out to users in the coming months.